Social Media Marketing
Build viral brand presence, high-retention short-form video engines, executive LinkedIn authority, and high-converting social commerce funnels.
Duration
6 Weeks (36 Hours)
Curriculum
6 Modules
Capstone Work
4 Live Social Campaigns
Delivery Mode
Live Online
Weekday & Weekend Batches (0% EMI & Scholarship Available)
- ✓Instagram Reels, YouTube Shorts & LinkedIn Growth Algorithms
- ✓Social SEO (Ranking in Instagram, YouTube & Pinterest Search)
- ✓ManyChat DM Automation, Broadcast Channels & Community Funnels
- ✓Paid Social Boosting, Retargeting & Social Commerce Shops
What Makes Mcapable's Social Media Marketing Course in Noida Different?
Our 8-Week Social Media Marketing Course in Noida goes beyond basic posting to teach 2026 Social SEO algorithms, 3-second short-form video retention hooks, high-save carousel storytelling, executive B2B personal branding, comment-to-DM automated lead funnels, and social commerce catalog management across 4 live campaigns.
Why Master Social Media Marketing at Mcapable?
Social Media Marketing blends algorithmic storytelling, community building, social SEO, and targeted social advertising. Learn how to grow Instagram, LinkedIn, YouTube, and X channels from scratch and turn engagement into measurable pipeline and sales.
Design 30-day multi-platform content calendars backed by audience data
Script high-retention Reels/Shorts hooks and high-save LinkedIn carousels
Automate comment-to-DM lead capture using ManyChat
Measure social engagement velocity, dark social shares, and assisted revenue
Syllabus Outline & Module Breakdown
| Module # | Module Title | Hours / Lab | Core Deliverable |
|---|---|---|---|
| Module 01 | Social Media Strategy, Brand Voice & Social Search (Social SEO) | 6 Hrs | Multi-Channel Brand Audit & Bio Kit |
| Module 02 | Short-Form Vertical Video, High-Save Carousels & Conversational DM Funnels | 6 Hrs | 30-Day Viral Content Calendar & Automated DM Funnel |
| Module 03 | B2B Thought Leadership, Executive Personal Branding & Inbound Leads | 6 Hrs | B2B Executive Authority & Inbound Content Playbook |
| Module 04 | Long-Form Video Channel Growth, Video SEO & Vertical Shorts Strategy | 6 Hrs | Video Thumbnail CTR & Audience Retention Blueprint |
| Module 05 | Paid Social Advertising, Retargeting & Social Commerce | 6 Hrs | Paid Social Funnel Setup |
| Module 06 | Social Listening, ORM Crisis Handling & Agency Reporting | 6 Hrs | Monthly Social ROI Report Deck |
- ▸How 2026 social recommendation algorithms weight watch time, saves, shares, and DMs
- ▸Social SEO: Optimizing handles, bios, captions, on-screen text, and spoken keywords
- ▸Competitor content benchmarking and defining brand content pillars
- ▸3-second visual and verbal hooks that maximize retention past 70%
- ▸High-save carousel storytelling and interactive Story sequences
- ▸Comment-to-DM keyword automation triggers for instant lead magnet delivery and follow-up sequences
- ▸Optimizing founder and executive profiles into high-converting B2B authority landing pages
- ▸Writing viral industry insights, PDF carousels, and case study posts
- ▸Social selling workflows: Turning profile views and comments into discovery calls
- ▸Thumbnail psychology and curiosity-gap title testing for 8%+ CTR
- ▸Retention editing: Hook structure, pattern interrupts, and end-screen playlists
- ▸Bridging short-form vertical viewers into loyal long-form channel subscribers
- ▸Paid social amplification essentials: Custom retargeting segments and high-LTV lookalike audiences
- ▸Whitelisting/Spark Ads and boosting top-performing organic posts into paid winners
- ▸Social commerce storefront configuration and taggable product catalog setup
- ▸Social listening, sentiment tracking, and Online Reputation Management (ORM)
- ▸UTM tracking for social links and presenting monthly client ROI reports
Tools Covered & Hands-On Capstone Projects
Industry Tools & Platforms You Will Use:
Live Agency Capstone Projects:
Project 1: Viral D2C Brand Launch Calendar
Create a 30-day content calendar, 10 Reels/Carousels, and a ManyChat comment-to-DM funnel.
Project 2: LinkedIn B2B Thought Leadership Engine
Revamp an executive profile, publish 8 authority posts, and generate qualified inbound leads.
Job Roles, Salary Bands & Certification
Agencies & Consumer Brands
Social Media Marketing Specialist
₹4.5 – ₹8.0 LPA
SaaS, Media & D2C Startups
Social & Community Manager
₹7.0 – ₹13.0 LPA
National & Global Brands
Head of Social & Brand
₹13.0 – ₹22.0 LPA
Frequently Asked Questions — Social Media Marketing
Complete answers covering curriculum depth, batch timings, practical labs, certifications, fees, and placement support.